Week 13: Project Description

The title of my animatic is The Fly and is based on the William Blake poem of the same name. The narrative of the poem is themed around the significance of the existence in life, namely between humans and the common fly. In the poem, the protagonist encounters a fly, and upon first glance, dismisses it as insignificant. However, he eventually comes to the realization that the life of the fly is of the same worth as his.

My animatic follows a similar theme, but the narrative differs, and instead focuses on the relationship between two office workers – the protagonist, who is well dressed and the antagonist, who is poorly dressed. In the film, the protagonist mistakenly judges the antagonist to be of a lower social class than him, solely due to his attire. However, in a turn of events, it is revealed that the antagonist is the boss of the company, and offers the protagonist a job.

My inspiration for the narrative derives from the capitalist society and consumer culture of the 21^st century – where success is judged on image above other attributes, and the notion of that no matter how successful you are there will always be someone above you. I wanted to show that human beings are all the same regardless of this.

In regards to the visual style of my animatic, my main inspiration is the work of Don Hertzfeldt – who uses minimalism and rotoscoping to create an ‘eerie’ and bleak effect. I wanted to recreate this as it reflects the honest nature of the narrative.